Effective Date: May 25th, 2026 Last Updated: May 25th, 2026
Personal Safety Tactics by Blue Training Systems (“we,” “our,” or “us”) is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and purchase our products or services.
Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the site.
1. WHO WE ARE
Blue Training Systems is a Canadian company providing video-based personal safety and self-protection training videos and related products.
Email: privacy@personalsafetytactics.com
Province: British Columbia, Canada
2. INFORMATION WE COLLECT
We collect information you provide directly to us and information collected automatically when you use our website.
Information You Provide:
- Name, email address, billing address, and phone number when you register or purchase
- Payment card details (processed and stored securely by Square; we do not store full card numbers)
- Communications you send us through contact forms (powered by Gravity Forms)
- Account username and password
Information Collected Automatically:
- IP address, browser type, operating system, referring URLs, and pages visited
- Cookie identifiers and usage data (see Section 6 — Cookies)
- Video viewing activity within your account
3. HOW WE USE YOUR INFORMATION
We use the information we collect to:
- Process and fulfill your orders and video enrollments
- Manage your account
- Send transactional emails (order confirmations, receipts, access credentials)
- Send marketing communications where you have opted in (you may unsubscribe at any time)
- Improve our website, content, and user experience
- Comply with legal obligations
- Detect and prevent fraud or unauthorized access
- Analyze website traffic and usage patterns via Google Analytics
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.
4. LEGAL BASIS FOR PROCESSING (CANADIAN CUSTOMERS)
We collect and process your personal information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation. We collect only the information necessary for the purposes described in this policy, and only with your knowledge and consent.
5. THIRD-PARTY SERVICE PROVIDERS
We share your information with the following trusted third-party service providers solely to operate our website and deliver our services:
| Service | Purpose | Privacy Policy |
| Square | Payment processing | square.com/legal/privacy |
| WooCommerce / Automattic | E-commerce platform | automattic.com/privacy |
| Google Analytics | Website analytics | policies.google.com/privacy |
| Yoast SEO | SEO optimization (no personal data collected) | yoast.com/privacy-policy |
| Gravity Forms / Rocketgenius | Contact and inquiry forms | rocketgenius.com/privacy |
| WordPress.org | Website platform | automattic.com/privacy |
Google Analytics: We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies to collect non-personally identifiable data such as pages visited, time on site, and traffic source. You can opt out by installing the Google Analytics Opt-out Browser Add-on available at tools.google.com/dlpage/gaoptout.
6. COOKIES
Our website uses cookies — small text files stored on your device — to enhance your browsing experience.
Types of cookies we use:
- Strictly Necessary: Required for the website to function (shopping cart, login sessions)
- Analytics: Used by Google Analytics to collect anonymous usage data
- Preference: Remember your settings and preferences
- Marketing: May be placed by third-party tools; you can opt out via your browser settings
You may disable cookies through your browser settings. Disabling certain cookies may affect website functionality.
7. PAYMENT SECURITY
All payment transactions are processed through Square, a PCI-DSS compliant payment processor. We do not store, transmit, or have access to your full credit card number. Square’s security practices comply with industry standards for payment data protection.
8. DATA RETENTION
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including:
- Account information: For the duration of your account plus 3 years after account closure
- Purchase records: 7 years for tax and legal compliance purposes
- Contact form submissions: 2 years
You may request deletion of your account and associated data at any time (see Section 10).
9. INTERNATIONAL DATA TRANSFERS
Our service providers (including Google and Square) may process your data in the United States or other countries outside Canada. By using our website, you acknowledge that your information may be transferred to and processed in countries that may have different privacy laws than your country of residence. We ensure appropriate safeguards are in place for all such transfers.
10. YOUR PRIVACY RIGHTS
Regardless of your location, you have the right to:
- Access: The personal information we hold about you
- Correct: Inaccurate or incomplete information
- Request deletion of: Your personal information (subject to legal obligations)
- Withdraw consent: For marketing communications at any time
- Lodge a complaint: With a supervisory authority
Canadian residents: You may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.
California residents (CCPA): You have the right to know what personal information we collect, the right to delete, and the right to opt out of the sale of personal information. We do not sell personal information.
To exercise any of these rights, email: privacy@personalsafetytactics.com
11. CHILDREN’S PRIVACY
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that a child under 18 has provided us with personal information, we will take steps to delete such information promptly.
12. LINKS TO THIRD-PARTY WEBSITES
Our website may contain links to external websites (including Amazon.ca and Amazon.com for product purchases). We are not responsible for the privacy practices or content of those sites and encourage you to review their privacy policies before providing any personal information.
13. SECURITY
We implement administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, or disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the “Last Updated” date at the top of this page and, where appropriate, by email. Your continued use of the website following the posting of changes constitutes your acceptance of those changes.
15. CONTACT US
If you have questions or concerns about this Privacy Policy, please contact us:
Personal Safety Tactics (by Blue Training Systems)
Email: privacy@personalsafetytactics.com
Mailing Address:328 – 5148 Ladner Trunk Road, Delta, BC
